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308: The Art of Selling without Selling to Move People and Change the World with Garrett Brown & Colin Coggins

By August 8, 2023August 10th, 2023No Comments

Have you ever stopped to consider what it truly means to sell? Is it just about pushing a product or service, or could it be something more profound, more transformative?

Most people see sales as a necessary evil, a grueling task to be endured. They’re stuck in the status quo, viewing sales as a zero-sum game where one person wins and the other loses. But what if we could change that mindset? What if we could redefine what it means to sell?

Whether you’re a teacher inspiring students, a parent encouraging your child, or a friend offering advice, you’re selling. You’re selling ideas, beliefs, and possibilities. And the better you are at it, the more impact you can make.

That’s exactly what we’re going to explore in this episode. We’re going to dive into the concept of the “Unsold Mindset” with Garrett Brown and Colin Coggins. They’re here to challenge our preconceived notions about sales and show us how it can be a force for good, a tool for transformation. They’ve been on a quest, picking the brains of the best – CEOs, athletes, artists, you name it. And guess what? They all had a unique take on selling, breaking the mold of what we think a salesperson should be. They were all unsold on the traditional sales script, and unsold on fitting into a box.

We Will Learn

  • The secret sauce behind the mindset of great sellers and the two pivotal questions that kickstart their journey.
  • The intriguing concept of “The Unsold” and the lessons we can learn from them.
  • How intentional ignorance can be a surprising game-changer in your sales strategy.


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